Brand Assets

Our identity is the total effect of our logos, products, brand names, marketing and presentations— everything that represents us. We’ve created a guide to provide all the pertinent specifications necessary to maintain the integrity of the brand and promote consistent application of the visual elements in all communications.

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Colors

Primary Colors

Secondary/Highlight Colors

Text/Background Colors

Typography

The primary typeface is Roboto with a secondary Roboto Condensed to complement the primary. These have been carefully selected to best represent the brand image, and must be used to retain consistency – especially within the logo.

Primary Typeface

Roboto Regular Main Logotype / Body Text

abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890

Download Font

Secondary Typeface

Roboto Condensed Tagline / Display

abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890

Download Font

Alternate Typeface

Roboto Slab Callouts / Statistics

abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890

Download Font

Questions? Contact Us

Breanna Bensoua

Manager of Marketing Communications

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